Your Press Release Awesome Sauce Dozen Tips Checklist
1. Create a GREAT eye catching, compelling title
2. Add your keywords to the title, summary and content
3. Keep in mind: who, what, when, where, and why
4. Be newsworthy
5. Link to current news
6. Include a quote
7. Refer to an interesting study or shocking statistics
8. Include a professional headshot
9. Link to a video
10. Attach your logo or graphics that represent your brand
11. Utilize a reputable distribution company
12. Promote your release, share to social media sites and give it a headstart!